Google Business Profile: Get Listed on Google

Stand out on Google with a free Business Profile

Take control of how your free Business Profile appears on Google Search and Maps. Personalise your profile with photos, manage customer reviews, and share what makes your business unique to attract new customers.

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Show what you offer, from products to services

Let customers make orders and reservations, see what you sell and what’s in stock, or book services you offer — all directly from your profile.

Built trust with reviews

Turn five-star feedback into instant credibility and new lifelong customers. Connect with your community and respond to customer reviews and highlight your 5-star ratings.

Keep your customers updated

Share up-to-date info about your business, such as your hours and contact information. Add posts to promote special offers, events, and updates to keep customers in the loop.

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• Get discovered for what you sell

  Attract shoppers searching for the items you carry. Showcase your popular products on your profile to let customers know you have what they need.

• Offer more ways to shop

  Show whether you offer options like click and collect or delivery. Even add links to preferred ordering services, like Instacart, so customers can choose how they shop.

• Turn shoppers into lasting customers

  Make your online presence your second shop window. Share updates on new arrivals, exclusive discounts, and upcoming events. Give shoppers a reason to choose you.

“Google Business Profile reviews are key to our success, providing brand acknowledgement and giving customers the confidence to purchase.”

Stephen Einhorn
Islington, London

• Fill your calendar with seamless online booking

  Enable 24/7 online booking directly from your Business Profile. Let clients schedule in-person or virtual appointments at their convenience, without you picking up the phone.

• Win the job with faster quotes

  Respond to quote requests in real-time. By giving customers the info they need sooner. Become the easiest choice while they’re still comparing options.

• Showcase your expertise and define your service area

  Define your service areas and specialities. Signal to local customers exactly what you do and where you work — even if you operate without a physical storefront.

“Our Google Business Profile is one of the main places where people find us, with over 40% of our leads coming directly through there. The other 60% are word of mouth, and most of them will have visited our Google Business Profile before getting in touch.”

Donna Evans-Founder and business owner, She Moves

• Share your best dishes and full menu

  Showcase your top dishes with high-quality photos and clear pricing. Help hungry diners discover what you serve before they walk through the door.

• Fill your tables with online reservations

  Let customers reserve a table directly from your profile by integrating with booking partners.

• Accept online orders for takeout or delivery

  Make it easy for customers to order takeout or delivery straight from your Business Profile.

“The customer’s ability to find us is key. Our position on Maps shows them that we’re actually on the river.”

Whittington’s Tea Barge
Hill’s Meadows, Reading

Performance statistics are specific to this advertiser and individual results may vary.

Gain insights into how customers find your business

Discover what keywords people search to find you, and get insights on calls, reviews, bookings, and more to understand how your business connects with customers.

• Create

  Share your business details to get started on Google or claim an existing profile on Search and Maps.

• Personalise

  Add your hours, photos, and other essential information to get discovered by customers near you.

• Grow

  Share offers and updates, respond to reviews, and connect with customers across Google.